Top brands 2016

Apple crowned the number one brand in the world for 2016

The 2016 ranking shows a 5% increase in Apple’s brand value Apple remains firmly on the top of the ranking of the most valuable brands in the world, according to Interbrand. The company has a brand value estimated to worth $178,119 billion this year, which means that Apple has increased its brand valuation by 5% compared with 2015. Among the top 4 companies are also Google ($133 billion), Coca Cola (declining 7% to $73,1 billion) and Microsoft (gaining 8 percent to $72,8 billion). Apple’s valuation increase shows that the company has a very strong presence even in times when the iPhone[…]

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Activation lock iphone

Activation Lock issue can make your new iPhone useless

Users complaining about iPhones linked to unknown accounts A security issue with the Apple ID email address could make your iPhone Activation Locked. Customers who have just bought new iPhone 7 and iPhone 7 Plus devices reported on public forums (via MacRumors) that their phones have been locked after an activation attempt because they have already been linked to an unknown ID. The issue is widespread among new iPhone 7 owners, but many with iPhone 6S have also reported similar issues. It seems that there is a security issue with the Apple IDs and the only solution so far is[…]

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ios 10.1 ios10

Second iOS 10.1 public Beta released to the general public

Members of the public beta program can install iOS 10.1 Beta 2 Apple has rolled out the second beta of iOS 10.1 to testers through the public beta testing program. iOS 10.1 Beta 2 brings minor improvements and fixes over Beta 1, coming less than a month after Apple released the official update to iOS 10 for all supported devices. The update is available to download over-the-air through the standard update path for all members of the beta program. To join the testing program you need to sign up on the website. Keep in mind that these betas can include[…]

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Touch ID Apple iPHone button

Apple patent reveals a fingerprint sensor through the display

The 2017 iPhone to ditch the home button Apple has been awarded a patent that describes how a future iPhone may use a fingerprint reader working through the display. The company now owns a patent number 9460332 for a ‘Capacitive fingerprint sensor’ (via Apple Insider) that may lead to an iPhone without a Home button and traditional Touch ID. Apple has been rumored to ditch the traditional home button for the 2017 iPhone, in order to use an edge-to-edge OLED screen for the new models. That means the TouchID module for biometric recognition will be integrated into an iPhone that[…]

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Apple Watch

The wearable device market continues to decline

Apple sells less Watches in 2016 Apple and the other companies producing wearable gadgets are selling fewer models in 2016 compared with 2015, according to Business Insider. Apple Watch, just like other smartwatches, failed to increase its popularity due to a number of reasons. Firstly, there are many ongoing issues which must be resolved by the companies in terms of hardware. For example, the battery life of the mainstream wearable devices is very poor, and the Apple Watch is not an exception. Secondly, the smartwatches suffer from lack of useful applications, while the few available are hard to use because[…]

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iPhone 7 beaten by HTC 10, LG G5 and Galaxy S7 in a battery test

A new test shows that the iPhone 7 has a relatively poor battery life Without doubts, the battery life is not among the strongest points in the iPhone 7 and iPhone 7 Plus, regardless of the miracles Apple does with the software optimization. As expected, Apple included a tiny 1960mAh battery in the 4.7-inch model, and a slightly larger in the 5.5-inch model. However, the new phones could potentially have the worst battery life compared with rivalling flagships. A new test performed by Which? shows that the iPhone 7 offers just 712 minutes (around 12 hours) of 3G call time,[…]

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iPhone 7 line up

iPhone 7 users complaining about unstable LTE connection

An LTE bug causes problem for iPhone 7 and iPhone 7 users Apple’s iPhone 7 and iPhone 7 Plus are facing problems with the LTE connectivity, according to many users on AT&T and Verizon in the US. The problem described in some of the Apple-fan forums seems to in the software, but only for the new models because users of iPhone 6 are not reporting the same issue. The phone is unable to connect automatically to the LTE network when it is out of WiFi range, and it is stuck on 3G instead. Some of the users have also seen[…]

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MacBook Pro

New MacBook models set to launch in late 2016

Apple to finally upgrade the MacBook Pro After launching the new iPhone 7 and iPhone 7 Plus in September, Apple is looking to upgrade its MacBook line-up, according to sources familiar with the matter. The much-needed upgraded version of the MacBook Pro could be unveiled sometime in late October, with a market launch in November, writes the website MacRumors. By presenting new models before the end of the year, Apple wants to boost the declining sales of laptops in the holiday season. To be able to upgrade the MacBook line-up, Apple is working closely with hardware partners in order to[…]

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iPhone 7 Line 5 colors

Exploding Galaxy Note 7 has boosted sales of the iPhone 7

26% of the users who returned their Note 7 are buying an iPhone A significant number of the Samsung owners who returned their problematic Galaxy Note 7 handsets are switching to Apple’s iPhone, according to a new survey. Samsung’s ambitions to release a powerful phablet before the iPhone 7 Plus launch have resulted in many problems in the smartphone, most notably in the battery department. Samsung had to recall all the smartphones sold and replace the problematic battery, but meanwhile Apple has slowly rolled out the iPhone 7 and iPhone 7 Plus in many key markets around the globe. The[…]

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iPhone 7 design

Jet Black iPhone 7 is a market hit, but very hard to find

The jet black casing is difficult to manufacture Just expanding the iPhone 7 and iPhone 7 Plus markets to 28, Apple is facing serious stock shortages of the jet black color variants. This color appears to be the most popular among the consumers, despite the fact that the jet black iPhone 7 is prone to scratches. Because of the complexity of the manufacturing process of that particular casing color, including a nine-step anodization and polishing process to create that glossy finish, up to 40% of the units do not meet the quality standards. Overall, iPhone 7 is enjoying a strong[…]

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